MUSIC. MONEY. MADNESS… JIMI HENDRIX LIVE IN MAUI, the Grammy-nominated documentary film is now playing in select theaters throughout North America and is heading to Mexico and Europe.

Released in association with Abramorama, visit for film previews and a schedule of upcoming screenings in a city near you.

Music, Money, Madness… Jimi Hendrix Live In Maui chronicles The Jimi Hendrix Experience’s storied July 1970 visit to Maui and how they became ensnared with the ill-fated Rainbow Bridge movie produced by their controversial manager Michael Jeffery. Featuring never-before-released 16mm color film footage of the afternoon performances—mixed in 5.1 surround sound—the film presents new interviews with firsthand participants and key players such as Billy Cox, Eddie Kramer, Warner Bros. executives and several Rainbow Bridge cast members, as well as its director Chuck Wein. Their fascinating account tells the definitive story about one of the most controversial independent films ever made.